Coal Age

NOV 2018

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40 November 2018 suppliers news Komatsu Partners With NHL Team Komatsu America Corp. announced it will partner with the Chicago Blackhawks for the 2018-2019 National Hockey League (NHL) season. The Komatsu logo will appear on the ice for all regular season home games. That will raise the company's local profile and expose the brand to a national and inter- national TV audience, Komatsu reported. It will also provide events that allow Komatsu sales teams to continue deepening custom- er relationships during the slower, winter months and find distributor cross-collabo- ration opportunities, the company reported. Separately, the company announced it will build a new headquarters and manufacturing campus near the com- pany's original machine shop in Milwau- kee, Wisconsin, USA. Partnering with the state of Wisconsin and the city of Milwau- kee, Komatsu will invest nearly $300 million in the company's future at the site, the com- pany reported. Plans for the campus in- clude an advanced machine shop, research and development labs, a data solutions center, a training and conference center, a museum and a riverwalk. The new campus facilities will be built to produce near-zero emissions, the company reported. bauma 2019: More Exhibitors, More Visitors Six months before the start of the world's leading trade fair for construction ma- chinery, bauma, on April 8, 2019, Messe München can already announce a new record number of exhibitors: More than 3,500 exhibitors from 55 countries will be there — almost 100 more than in 2016. The organizers also said they are expect- ing more than 600,000 to attend the event in Munich, Germany. "The industry is booming, which is also reflected in the growth of bauma. We've taken account of the rise in de- mand and expanded our site in eastern Munich to 614,000 m 2 . Our aim is to offer a platform to as many exhibitors as possible. With bauma 2019, we continue to surpass ourselves," said Klaus Dittrich, chairman and CEO of Messe München. One major trend is already emerging for 2019: alternative drives. In the future, there will no longer be one single typi- cal-drive system, but instead an increas- ingly wide range of competing drive sys- tems on the market. Electromobility and driverless vehicles in particular are seen as key future drivers. "We have identi fi ed that electro- mobility and driverless vehicles are two areas that are increasingly gaining trac- tion with manufacturers and service pro- viders in the construction machinery industry. As such, we intend to provide these hot topics with a platform at bauma 2019. The important thing to note is that Komatsu will invest $300 million in a new campus with zero-emissions facilities. Inset: The Komatsu logo will be visible to an international TV audience during certain games, increasing brand recognition, the company reports. (Photos: Komatsu)

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